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The Parlor Music Craze

In the latter
decades of the 19th Century, as Americans were exposed
to more and more musical entertainment in halls,
restaurants and at dances, they were inspired to produce
music for themselves in their homes. A number of
factors conspired to facilitate this trend. First
came improvements in the piano whereby it was
transformed from a fragile, subtle instrument into a
sturdy, resonant music-maker of a size that would fit
conveniently into the family parlor. In 1887 a
spokesman for the Music Teachers' National Association
estimated that there were then a half million piano
pupils in the U.S., out a population of 60 million
[Arthur Loesser, Men, Women and Pianos, p. 540].
To fuel the musical demands upon the piano, a sheet
music industry sprang up that smoothed the distribution
of piano scores for the latest popular tunes to all
corners of a nation rapidly expanding nation-wide.
Finally, minor composers and poets suddenly discovered
the call to become tunesmiths and lyricists to meet the
insatiable demand for new tunes that appealed to the
taste of the moment.
Jonas
Chickering Tinkers with the Piano
The prime mover in
the transformation of the piano in America was a New
Hampshire cabinet-maker named Jonas Chickering,
who apprenticed in the piano trade in Boston and went
into business as partner to a sea captain who
conveniently went down with his ship and left Chickering
as sole owner of the enterprise. Whether
Chickering or Alpheus Babcock in another Boston piano
atelier was first to support the piano's mechanism with
an iron frame is unimportant; what matters is that
Chickering was first to successfully manufacture pianos
on that principle, and string one bank of wires over the
other (overstring) so that that the case could fit in a
modest space. By 1851 Chickering was the leading
American piano firm, producing ten percent of the 9,000
pianos built in the U.S. that year (Richard Crawford,
America's Musical Life, p. 235). The
Chickering company was bought out by Knabe pianos in
1908 (Wurlitzer now owns the Chickering brand name).
Sheet
Music Feeds the Piano Frenzy
By 1871 80,000
pieces of sheet music were on sale to play on all those
pianos, although of those only twelve hundred were
"good-selling pieces" (America's Musical Life, p.
233). The pacesetter in the explosion of the sheet
music industry was the Oliver Ditson Company, like
Chickering based in Boston. The business strategy
of Oliver Ditson
was
simplicity itself: to dominate the industry. From
the 1850s on, Ditson bought out the catalogues of over
fifty other publishers, and set up or bought out firms
from Philadelphia to Cincinnati that made musical
instruments. The Ditson catalogue of 1867 listed
33,000 pieces of music on 360 close-printed pages (Men,
Women and Pianos, p. 507). Every item in the
Ditson catalogues were sold out of the Boston store and
shipped across the country via the rapidly spreading
network of railroads.
In order to
register the copyright for a piece of music, publishers
like Ditson were required to send a copy to the Library
of Congress.
Fortunately the Library has made
hundreds of these examples of popular music of the
period accessible on the Internet.
A search by title or composer brings up the score, and
often a graphic of the cover.
Much of the music
of the time was written to be sung around the piano.
The mawkish sentimentality that typified many lyrics
gave the period a bad name musically. Henry
Russell pandered to this taste with "Woodman, Spare That
Tree." Stephen Foster conveyed sincerity in
melodies with strong melodic appeal, but his "Jeanie
With the Light Brown Hair" echoes the common theme of
loss and yearning that tugged at susceptible
heartstrings.
John Watson avoided
the quagmire of sentimentality by writing music without
lyrics: some marches, but mainly to the rhythms of dance
steps like the waltz, schottische, gavotte, polka, galop
and redowa. Fascinating information on the
origins, execution and lore of these and many other
popular dance forms at at the dance history archives of
Streetswing.com:
http://www.streetswing.com/histmain.htm.
Joining the piano
in the parlor was a bargain alternative, the reed organ,
which produced organ-like sonorities from metal strips
that resonated when a bellows forced air across them at
the command of the keyboard.
If no
one in the family had the will or talent to learn basic
keyboard skills, there was the pianola, or player piano,
that came along in the 1890s. You simply inserted
a perforated piano roll, stepped on a pair of pedals,
and the instrument would play any tune you liked.
With the marketing
of the Victrola, home music-making began an
inevitable decline.
It was much easier to load a shellac cylinder (later
disk), lower the needle, and turn a crank to hear
musical favorites performed by celebrities like Enrico
Caruso, accompanied by a full orchestra that seemed -
with some imagination - to be in the room with you.
With the advent of
the recording industry, and of cheap sheet music
available for every musical preference, the 20th Century
was about to turn the corner from the music-making
technology and tastes that had dominated the Victorian
era.
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